“Starry Collect 星集生活”是由无锡贡湖酒店管理集团创立的全新生活方式品牌,品牌围绕着酒店管理集团旗下的星级酒店服务和高端餐饮背景展开。星集生活带给消费者的,不仅是精致、便利的食物和轻松愉悦的环境,更是建立一种陪伴与便捷的新都市生活方式。QIU为品牌创作了中英文名称,并建立全新品牌定位:为追求更优生活品质的用户,提供一系列随时可及的星选品质与星级产品。QIU以无锡市市花-梅花图形作为城市背书,星形图案提炼了星级酒店的服务与餐饮标准,作为品牌最主要的视觉识别元素。

Starry Collect is a brand-new lifestyle brand that is created by Wuxi Gonghu Hospitality Management Group. The brand is operated based on the star-rated hotel services and high-end catering background under the hospitality management group. Starry Collect not only brings consumers exquisite and convenient food and a relaxed environment but also builds a new urban convenient lifestyle with companionship. QIU has created the Chinese and English names for the brand and set up a new brand positioning that provides a series of star selected quality and star rated products that are readily accessible to users who pursue better quality of life. Taking the Wuxi City Flower Plum Blossom pattern as the city endorsement, QIU extracts the service and dining standards of star rated hotels with the star patterns and uses them as the main visual identification element of the brand.

“Starry Collect 星集生活”是由无锡贡湖酒店管理集团创立的全新生活方式品牌,品牌围绕着酒店管理集团旗下的星级酒店服务和高端餐饮背景展开。星集生活带给消费者的,不仅是精致、便利的食物和轻松愉悦的环境,更是建立一种陪伴与便捷的新都市生活方式。QIU为品牌创作了中英文名称,并建立全新品牌定位:为追求更优生活品质的用户,提供一系列随时可及的星选品质与星级产品。QIU以无锡市市花-梅花图形作为城市背书,星形图案提炼了星级酒店的服务与餐饮标准,作为品牌最主要的视觉识别元素。
 
Starry Collect is a brand-new lifestyle brand that is created by Wuxi Gonghu Hospitality Management Group. The brand is operated based on the star-rated hotel services and high-end catering background under the hospitality management group. Starry Collect not only brings consumers exquisite and convenient food and a relaxed environment but also builds a new urban convenient lifestyle with companionship. QIU has created the Chinese and English names for the brand and set up a new brand positioning that provides a series of star selected quality and star rated products that are readily accessible to users who pursue better quality of life. Taking the Wuxi City Flower Plum Blossom pattern as the city endorsement, QIU extracts the service and dining standards of star rated hotels with the star patterns and uses them as the main visual identification element of the brand.

“Starry Collect 星集生活”是由无锡贡湖酒店管理集团创立的全新生活方式品牌,品牌围绕着酒店管理集团旗下的星级酒店服务和高端餐饮背景展开。星集生活带给消费者的,不仅是精致、便利的食物和轻松愉悦的环境,更是建立一种陪伴与便捷的新都市生活方式。QIU为品牌创作了中英文名称,并建立全新品牌定位:为追求更优生活品质的用户,提供一系列随时可及的星选品质与星级产品。QIU以无锡市市花-梅花图形作为城市背书,星形图案提炼了星级酒店的服务与餐饮标准,作为品牌最主要的视觉识别元素。
 
Starry Collect is a brand-new lifestyle brand that is created by Wuxi Gonghu Hospitality Management Group. The brand is operated based on the star-rated hotel services and high-end catering background under the hospitality management group. Starry Collect not only brings consumers exquisite and convenient food and a relaxed environment but also builds a new urban convenient lifestyle with companionship. QIU has created the Chinese and English names for the brand and set up a new brand positioning that provides a series of star selected quality and star rated products that are readily accessible to users who pursue better quality of life. Taking the Wuxi City Flower Plum Blossom pattern as the city endorsement, QIU extracts the service and dining standards of star rated hotels with the star patterns and uses them as the main visual identification element of the brand.

“Starry Collect 星集生活”是由无锡贡湖酒店管理集团创立的全新生活方式品牌,品牌围绕着酒店管理集团旗下的星级酒店服务和高端餐饮背景展开。星集生活带给消费者的,不仅是精致、便利的食物和轻松愉悦的环境,更是建立一种陪伴与便捷的新都市生活方式。QIU为品牌创作了中英文名称,并建立全新品牌定位:为追求更优生活品质的用户,提供一系列随时可及的星选品质与星级产品。QIU以无锡市市花-梅花图形作为城市背书,星形图案提炼了星级酒店的服务与餐饮标准,作为品牌最主要的视觉识别元素。
 
Starry Collect is a brand-new lifestyle brand that is created by Wuxi Gonghu Hospitality Management Group. The brand is operated based on the star-rated hotel services and high-end catering background under the hospitality management group. Starry Collect not only brings consumers exquisite and convenient food and a relaxed environment but also builds a new urban convenient lifestyle with companionship. QIU has created the Chinese and English names for the brand and set up a new brand positioning that provides a series of star selected quality and star rated products that are readily accessible to users who pursue better quality of life. Taking the Wuxi City Flower Plum Blossom pattern as the city endorsement, QIU extracts the service and dining standards of star rated hotels with the star patterns and uses them as the main visual identification element of the brand.

“Starry Collect 星集生活”是由无锡贡湖酒店管理集团创立的全新生活方式品牌,品牌围绕着酒店管理集团旗下的星级酒店服务和高端餐饮背景展开。星集生活带给消费者的,不仅是精致、便利的食物和轻松愉悦的环境,更是建立一种陪伴与便捷的新都市生活方式。QIU为品牌创作了中英文名称,并建立全新品牌定位:为追求更优生活品质的用户,提供一系列随时可及的星选品质与星级产品。QIU以无锡市市花-梅花图形作为城市背书,星形图案提炼了星级酒店的服务与餐饮标准,作为品牌最主要的视觉识别元素。

Starry Collect is a brand-new lifestyle brand that is created by Wuxi Gonghu Hospitality Management Group. The brand is operated based on the star-rated hotel services and high-end catering background under the hospitality management group. Starry Collect not only brings consumers exquisite and convenient food and a relaxed environment but also builds a new urban convenient lifestyle with companionship. QIU has created the Chinese and English names for the brand and set up a new brand positioning that provides a series of star selected quality and star rated products that are readily accessible to users who pursue better quality of life. Taking the Wuxi City Flower Plum Blossom pattern as the city endorsement, QIU extracts the service and dining standards of star rated hotels with the star patterns and uses them as the main visual identification element of the brand.

Starry Collect 星集生活
 
Brand Strategy
Brand Identity
Naming

 
Client: 无锡太湖新城集团

Starry Collect 星集生活
 
Brand Strategy
Brand Identity
Naming

 
Client: 无锡太湖新城集团

Starry Collect 星集生活
 
Brand Strategy
Brand Identity
Naming
 
Client: 无锡太湖新城集团

Starry Collect 星集生活
 
Brand Strategy
Brand Identity
Naming
 
Client: 无锡太湖新城集团

Starry Collect 星集生活
 
Brand Strategy
Brand Identity
Naming
 
Client: 无锡太湖新城集团

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©2024 QIU. ALL RIGHTS RESERVED

©2024 QIU. ALL RIGHTS RESERVED

©2024 QIU. ALL RIGHTS RESERVED

©2024 QIU. ALL RIGHTS RESERVED